2026年3月10日
Events
Press releases
Technogym unveils its newly redesigned space at Harrods
A refined new space showcasing Technogym’s latest design innovations and redefining wellness inside Harrods’ iconic walls.


Technogym, the world-leading Italian brand in fitness, wellness and sport solutions, announces the opening of its newly renovated space at Harrods in Knightsbridge, London. Located on the third floor of the iconic luxury department store, the refreshed 200 sqm area showcases Technogym’s design-driven approach and its latest innovations, offering visitors an elevated and immersive wellness experience.
The renovation is part of Harrods’ multi‑year redesign project, creating a contemporary environment where natural finishes and refined materials blend seamlessly with the Technogym brand’s signature aesthetic.
The renovation is part of Harrods’ multi‑year redesign project, creating a contemporary environment where natural finishes and refined materials blend seamlessly with the Technogym brand’s signature aesthetic.

Sand Stone: A new era of Wellness Luxury Living
At the heart of the renewed space is Sand Stone, Technogym’s latest collection designed for the most exclusive wellness environments. Inspired by warm Mediterranean sandstone, the collection introduces a textured, enveloping aesthetic that merges authenticity, innovation and timeless elegance.
Sand Stone’s versatile design language allows architects and homeowners to create cohesive, wall‑to‑wall wellness spaces, integrating cardio, strength and functional training equipment into a unified visual identity. The collection’s premium materials include:
Sand Stone’s versatile design language allows architects and homeowners to create cohesive, wall‑to‑wall wellness spaces, integrating cardio, strength and functional training equipment into a unified visual identity. The collection’s premium materials include:
- Speckled Stone casings, featuring natural mica and recycled materials for an elegant, texturized effect
- Warm Titanium metal finishes, inspired by contemporary hi‑tech design
- Clay tactile surfaces in vegan leather for natural, comfortable interaction
- Beech and ash wood details, celebrating organic warmth and craftsmanship

Technogym Reform: Where design meets performance in Pilates
The renewed Harrods space also highlights Technogym Reform, the revolutionary reformer that redefines the Pilates experience through design, performance and ease of use. Developed in collaboration with leading instructors, Reform offers intuitive, smooth adjustments that maintain flow during training and ensure accessibility for users of all levels—from beginners to experts.
Crafted from eco‑friendly materials such as wood, aluminum and vegan leather, Technogym Reform is available in three refined colourways, including the elegant Sandstone, making it a statement piece for premium homes, studios, hotels and wellness suites.
To enhance the training journey, the Technogym App provides on‑demand videos for every fitness level and goal, delivering a guided, immersive Pilates experience anytime and anywhere.
Crafted from eco‑friendly materials such as wood, aluminum and vegan leather, Technogym Reform is available in three refined colourways, including the elegant Sandstone, making it a statement piece for premium homes, studios, hotels and wellness suites.
To enhance the training journey, the Technogym App provides on‑demand videos for every fitness level and goal, delivering a guided, immersive Pilates experience anytime and anywhere.

A new Wellness Destination in London
The redesigned Technogym boutique at Harrods is conceived to meet the growing demand for home wellness solutions and design-led fitness equipment. Visitors can explore the brand’s most iconic product lines and receive expert support from Technogym Wellness Consultants to design their own personalized home gym environments, tailored to their aesthetic preferences and fitness goals.








